Published on December 3rd, 2012 | by EJC0
US National Weather Service Partnerships and Warnings
The National Weather Service in the US has a symbiotic working relationship with the broadcast media, which far surpasses anything in Australia.
Although the ABC has wonderful and often personal relationships with the Bureau of Meteorology, the US NWS systemises the process. (Mind you the idea that the ABC conducts hourly interviews with BoM staff in most of Australia was something that really excited the NWS people I spoke too – but that’s an aside).
The central pillar behind the success of the NWS relationship is the Integrated Warning Team, but there are other very important elements.
Warnings officers are stationed in all regional forecasting centres who have an emergency and community education role
Direct access between warnings officers, forecasters and broadcasters. A very important component of this approach is NWSchat – the “real-time interactive communications system” which would be well worth considering in Australia for all emergency agencies and the Bureau of Meteorology.
It allows direct communications with experts “off line” seeking more information, more urgently, raising questions, and providing feedback.
To quote the NWSchat home page:
“NWS partners can use NWSChat as an efficient means of seeking clarifications and enhancements to the communication stream originating from the NWS during a fast-paced significant weather or hydrologic event. NWSChat is an Instant Messaging program used by NWS operational personnel to share critical warning decision expertise and other types of significant weather information essential to the NWS’s mission of saving lives and property.”
Mike Hudson, the warning specialist at Kansas City, Missouri, says it helps to ensure that the messages being broadcast over multiple platforms is consistent: “If people receive more than one message at a time it can lead to paralysis.
“Inconsistent messaging leads people to “shop” for information, taking up valuable time to see if other radio and TV stations are carrying the same message.”
Real time chatroom content between the duty warnings forecaster and all media (or between emergency agency duty officers and the warnings media ) would enhance understanding at critical times.
NWSchat is linked directly to the local warnings officers. The use of Instant Messaging (IM) and chatrooms have proved to be valuable for this type of communication internally at The ABC and in many businesses, but to open them to various partners, like the NWS has done, is a bold step, which reflects the relationship between broadcasters and the NWS. The technical details are online and the following information is all provided by their site, (read more).
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